FOUNDER/CEO

Welcome to ICONIC - your new go to for all things social media strategy and creative consulting. I am Lizzy Friedman-Zayon, creator of Iconic. I started an Instagram page as a content creator 4 years ago. Through research and observation of other successful pages and utilizing psychologically-driven strategies adapted from my background in neuroscience and psychology, I built an entire brand, now with over 35,000 followers. I have brought businesses a plethora of new customers/clients through collaboration, organic strategy concepts and creative marketing and consulting. If I can do it for them, we can do it for you. We look forward to helping you grow!.

DIRECTOR OF DIGITAL CONTENT AND ADMINISTRATION

With a passion for storytelling and a deep understanding of digital trends, Stephanie leads content strategy and social media initiatives to drive brand growth and engagement. With expertise in content creation, platform management and analytics, she builds impactful campaigns that connect with audiences and deliver measurable results. Known for blending creativity with data-driven insights, Stephanie collaborates cross-functionally to ensure cohesive and compelling brand presence across all digital channels. She is passionate about empowering her clients to build authentic connections with their community by creating meaningful content and engagement across social media platforms.